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Lawrence Rosenberg

The communication lesson every student needs - from someone who turned ‘just doing things’ into The Apprentice, national media, awards and a successful business

Lawrence Rosenberg is a multi-award-winning communications specialist, reality star and founder of Rosenberg.Media. He reached the Final Five of BBC’s The Apprentice and was named one of PRWeek’s 30 Under 30.

His career has taken him from politics and public affairs to national television, major media campaigns and building a business of his own. He has worked with Prime Ministers, G7 ministers, business leaders and more than 50 startup founders, while securing coverage across outlets including BBC News, the Financial Times and the front page of the Evening Standard.

However, Lawrence’s story did not begin with a perfect plan. It was built by putting himself forward, meeting people, taking opportunities and being willing to act before he felt completely ready.

That is the central message of his talk: “Just. Do. Things.”

Drawing on his journey from an uncertain sixth-form student to university leadership, politics, PR, The Apprentice and entrepreneurship, Lawrence shows students how small acts of initiative can completely change the direction of their lives.

Funny, honest and highly relatable, the session explores how to communicate with confidence, create opportunities, build relationships, recover from rejection and keep moving when success does not follow a straight line.

Students leave entertained, energised and challenged to stop waiting for the perfect moment and start taking practical steps towards the future they want. Teachers are raving about the impact of his talk and Lawrence’s genuine care in supporting students, often staying behind after events to offer advice.

Testimonials from Teachers

“Lawrence was a fantastic speaker at our school. He was incredibly engaging and inspiring, and spoke with such passion when motivating our students to be the very best they can be. Sharing his personal journey and experiences had a real impact on our students, and we feel incredibly fortunate to have welcomed him to speak. His story was truly inspirational, and he encouraged our young people to believe in themselves and their potential. Finding someone who can genuinely inspire and motivate students is something we are always looking for, and Lawrence did exactly that.”

– Laurence Field, CEO, Gateways

“Lawrence’s talk matched perfectly with our entrepreneurial competition. He took the brief and delivered a powerful and inspiring message, encouraging the students to put themselves out there, create opportunities and make the most of them. The children loved the talk, and we are grateful that Lawrence joined us. I would definitely recommend him to others.”

– Hannah Nemko, Headteacher, Dame Alice Owen’s School

“It was a genuine pleasure to see one of our alumni students return to Yavneh College to deliver a careers assembly to our Year 10 students. Lawrence spoke about his own career journey, as well as his experience on The Apprentice. He spoke about the importance of ‘Just. Do. Things.’ and the value of developing communication skills. Lawrence also took time to answer questions from a very excited audience. Following the success of today, I hope Lawrence will be willing to return in future years to speak to our students. Thank you for supporting our careers programme in such an inspiring way.”

– Matthew Kendler, Assistant Head, Yavneh College