Multi award- winning trainer Faye Smith is proud to be born and bred in Yorkshire. A vocational student in Sheffield’s most academic school, she endured school on the back of being excellent at art and English (for which she got As) and talking (a lot- for which she got sent to the Head!). Science, music and tennis all defeated her, so she fell into a degree in human geography. No-one told her, her perfect career was marketing, so she was working ten years before she realised it!
Since starting her career on the Debenhams graduate management programme, she has notched up no less than 15 jobs in four distinctly different careers in the public, private and voluntary sectors: retail management, training, business services and sales and marketing. Along the way she’s gained vital qualifications like bra fitter, job club leader, business counsellor and image consultant. She’s also been headhunted and promoted a few times, made redundant, taken severance, had a career break, volunteered a lot and brought up her children alone for fifteen years.
Faye has interviewed hundreds of people in her time, particularly while heading Europe’s first retail academy at Meadowhall, recruiting for the shopping centre’s opening- so she can justifiably claim to be something of an expert in what employers and universities are looking for in school leavers. She’s loved taking this message into Sheffield schools for nearly twenty years now, training over a thousand young people each year in confidence, image, employability and marketing themselves. Ten years ago she launched her own freelance marketing and training consultancy, “Keep your Fork”.
When she isn’t helping students develop more confidence, start successful businesses or learn how to market themselves to the world, she helps charities, start ups and growing businesses find and keep customers and funders.
Her particular brand of fun, interactive training and business has been featured on national TV, newspapers, magazines and radio.
Watch Faye here.
South Yorkshire
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